Program
| 8.00am | Registration |
| 9.00am | Moderator - Niree Creed, Creed Media, Canberra |
| 9.05am | Welcome - Paul Chambers, President, Winemakers' Federation of Australia |
| 9.15am | Official Opening |
| The Big Picture Session Sponsor: Rabobank | |
| 9.30am | Arend Heijbroek, Industry Specialist Wine & Spirits, Rabobank International International Wine Outlook What are the drivers of change in the wine industry? Which rivers fill the wine lake? Who will drink it? Consumers in emerging markets; BRIC countries, US? What is Australia's situation? Is there a way out of falling prices and margins? Winning strategies for wine companies. Outlook for Australia. |
| 10.00am | Lawrie Stanford
Manager Information and Analysis, AWBC The Australian Wine and Grape Outlook What supply-demand balances will underpin the Australian wine sector's fortunes over the next five years? As the sector moves towards balance, how much pain is there left to endure? Who bears it? For how long? Can Australian winemakers pull off the double of both the business it has built so well in recent years - high-volume business at lower price points - as well as its high-end, higher-price offer? |
| 10.50am | Questions |
| 11.00am | Morning Tea - Sponsor: Seguin Moreau |
| Our Competitive Advantages Session Sponsor: Challenger Wine Trust | |
| 11.15am |
Jim Caddy, Chairman, CCW Cooperative Limited The Supply Partnership What do winemakers and grapegrowers need to do to ensure sustainable wine volume and quality? |
| 11.45am | Stephen Strachan, Chief Executive Officer, Winemakers’ Federation of Australia Future Shock Are Australian wine companies prepared for the social and political challenges which could threaten the sector's next stage of growth? Are we ready for the environmental lobbyists and the alcohol campaigners? Hear how the industry’s flagship body plans to lead the industry into the next decade. |
| 12.15pm | Penny Boothman, The Drink's Business Breaking Out of the Pigeon Hole After a ten year love affair between Australia's winemakers and the UK wine media, there has been a recent unsettling pigeon holing of Australian wine as unimaginative. How can Australia re-excite the marketplace and challenge UK palates to find excitement at every price point – and up the profits in the process? |
| 12.45pm | Questions |
| 1.05pm | Lunch - Sponsor: Fuller Communications |
| Strategies for a Secure Wine Future Session Sponsor: Colin Gaetjens & Shaw | |
| 2.20pm | Brian Croser, Consultant Wines of Distinction Australia's premium wine producers must aspire higher, aim for greatness and use our natural advantages of ancient soils and varying microclimates to make the most distinguished, complex and sought after wines on earth. |
| 2.45pm |
Nick Blair, General Manager, International, Orlando Wyndham Group Capturing Future Market Opportunities Australia's success has come from reading market opportunities and delivering quality at these price points. Looking forward, we must be acutely aware of where developing opportunities are and play to our strengths in these areas. |
| 3.10pm | Jamie Odell, Managing Director, Foster's Wine Estates A Portfolio Approach The Australian wine category has continued to grow well but value is trailing volume growth in key international markets. Developing the premium price point space for Australian wines is essential. Our whole portfolio will benefit if we are able to achieve valid recognition for our premium wines. |
| 3.35pm | Panel Session: Arend Heijbroek, Jim Caddy, Stephen Strachan, Brian Croser, Nick Blair, Jamie Odell |
| 4.25pm | Moderator Summary |
| 4.35pm | Drinks - Sponsor: Winetitles |